A Complete Guide to the Best Celebrity Alcohol Brands

Plus, where to buy them in Australia!
Loading the player...

In a world where fame knows no boundaries, it seems that celebrities are taking their star power to new heights – or rather, new spirits.

In recent years, the world of celebrity-endorsed or owned alcohol brands has exploded, offering consumers a taste of the glamorous lifestyles led by their favourite A-listers. From award-winning wines to artisanal liquors, these famous personalities have ventured into the world of libations – yet not all celeb-endorsed drinks are available in Australia. 

Watch Below: George Clooney’s ex Stacy Keibler stars in his tequila ad

After patiently waiting, the market for celebrity alcohol brands has grown exponentially down under in recent years with more and more A-list products appearing on shelves. 

Whether you’re a wine connoisseur, a whiskey enthusiast, or simply looking to add a touch of celebrity glitz to your next gathering, we’ve got you covered. From Hollywood legends to chart-topping artists, we’ve curated your go-to guide on the world of celebrity alcohol brands that have made their way to the shores of Australia.


Papa Salt Gin | Margot Robbie

Aussie actress Margot Robbie created a coastal gin brand with her husband, Tom Ackerley, and their film industry friends, Charlie Maas, Josey McNamara and Regan Riskas. 

The friends are believed to have created 59 variations of the spirit over five years, and the final product incorporates oyster shells, roasted wattleseed and pink peppercorn among other native Australian botanicals.

The gin was named after Papa Salt, a man from Australia’s east coast the group met while travelling through Sri Lanka. 

Shop Papa Salt Gin at Dan Murphy’s.


Sevenly Wines | Sarah Jessica Parker

Goodbye Cosmopoliatns – hello low-alcohol wine. Sarah Jessica Parker teamed up with New Zealand-based wine company Invivo to create a range of low-alcohol wines that only include 7 per cent alcohol. 

The line includes a Prosecco, a Sauvignon Blanc, a Rosé and a red blend, among others. 

Shop Sevenly Wines at Liquor Land. 

Matthew McConaughey whiskey

Longbranch | Matthew McConaughey

In 2016, Matthew McConaughey officially joined the Wild Turkey bourbon family as Creative Director.  In 2018, after two years of testing, Matthew and Eddie perfected a proprietary process that brings distinct flavours from Texas and Kentucky together, in one inimitable, small-batch bourbon — Longbranch.

Shop Longbranch Kentucky Bourbon Whiskey at Liquor Land.


Maison No. 9 | Post Malone

Maison No. 9 was born from an idea to bring together a best-in-class winery with Post Malone’s love of the Mediterranean lifestyle and rosé. Setting out to create a high-quality Rosé from Provence that encourages good times and sharing with others, Maison No. 9 was created. 

Shop Maison No. 9 at Dan Murphy’s

inspired unemplyed better beer

Better Beer | Inspired Unemployed

Aussie comedians, Matt Ford & Jack Steele teamed up with Nick Cogger to create a zero-carb, zero-sugar beer. Following the success of their first brew the team have expanded their range of beers to include a ginger beer, a zero alc, a middy and an arvo ale. 

Shop Better Beer at BWS.


Próspero Tequila | Rita Ora

Designed for sipping or mixing, rather than shooting or slamming, the blue agave spirit is made at the Don Roberto Distillery in Jalisco, Mexico, within the Tequila Valley. 

Available in three expressions, the Próspero Tequila Blanco (unaged), Prospero Tequila Reposado (“rested” for six months) and the Prospero Tequila Añejo (aged 12 months), Rita Ora’s tequila is a unique and award-winning liquor. 

Shop Próspero Tequila at BWS. 


Aviation Gin | Ryan Reynolds 

“I’ve tried every gin on the planet and Aviation is, hands down, the best. Also, I don’t recommend trying every gin on the planet. Stick with this one.” – Ryan Reynolds, Co-Owner, Aviation American Gin

Shop Aviation Gin at Dan Murphy’s


818 Tequila | Kendall Jenner 

818 is not only focused on the quality of their product – they are also cognizant of giving back. Kendall founded 818 Tequila with sustainability in mind from the very beginning. From the agaves they grow to the production and labelling of each bottle, 818 Tequila is redefining the landscape of sustainable tequila practices.

Shop 818 Tequila at Liquorland


Casamigos | George Clooney 

Long-time mates George Clooney, Rande Gerber and Mike Meldam all love Tequila and some tequila-filled nights shared with friends created the birth of Casamigos, a premium tequila made in small batches.

Kylie Minogue Wines | Kylie Minogue 

In 2020 Kylie launched Kylie Minogue Wines exclusively with London-based distributor Benchmark Drinks.  In just over 2 years the brand has achieved remarkable success with a portfolio of 9 wines including the best-selling Signature Rosé and Rosé Prosecco in the UK.

Shop Kylie Minogue Wines at Liquorland.


Largo | Lime Cordiale 

Inspired by “those beautiful late afternoon glass offs on the coast,” largo is a carbon neutral beer that’s tasty and good to mother nature. 

Shop Largo at BWS.


DR3 THE 3RD | Daniel Ricciardo 

The Aussie F1 legend partnered with Australian producer St. Hugo and its head winemaker Peter Munro to make his own Cabernet Sauvignon and Shiraz. Named DR3 after his F1 Car number, the collaboration quickly sold out last year and is now in its third release. 

Shop DR3 at St. Hugo.


Sesión Tequila | Jennifer Hawkins

After discovering the true qualities of tequila, Founders Jennifer Hawkins, Jake Wall and industry veteran Tim Freeburn set out to create a brand matching their own unique style. Their partnership with the world’s oldest tequila dynasty created a tequila with a feminine touch and a fresh, clean and smooth taste profile.

Shop Sesión Tequila at Dan Murphy’s 

Related stories