Influencers; we all know them, and you may love them. From their humble beginnings as fixtures on our social media feeds or reality tv, they’ve quickly become staples of the fashion, beauty, and wellness world, cementing their places as tastemakers and faces to watch.
As influencers have diversified their skills beyond the ‘gram, we’re seeing like-minded brands collaborate with well-aligned influencers to design collections, curate edits or create new projects from scratch.
Below, we’re taking a look at some of the best influencer and brand collaborations to watch and shop, so you can investigate the hype for yourself!
The best influencer brand collaborations to shop in 2023
Tash Oakley x Billini
If you’re searching for the perfect party pump as summer approaches, your quest ends here.
One of our very favourite affordable footwear brands, Billini, has teamed up with fashion icon Tash Oakley to present 20 stylish and glamorous heel designs that will grace our feet all season long.
Each pair draws inspiration from her global travels and effortlessly combines the latest trends with timeless charm.
Rozalia Russian x Billini
Billini sure knows who to collaborate with and this year’s earlier partnership with Rozalia Russian brought us some killer night-out accessories.
With a trendy selection of pumps, boots and bags, this is the accessories collection for someone wanting to take their wardrobe from the boring and basic to the seductive and stylish.
We can’t get enough of the metallic and high-gloss patent finishes, and we can’t get enough of the cherry red winter shades.
Ella + Dom x Vush
Our favourite on screen MAF’s duo have collaborated on a more niche product and launched their very own vibrator with pleasure brand Vush.
It has eight patterns, five settings and a gyrating top to reach all of the places you want to pay attention to.
Abbie Chatfield x Vush
Another influencer collaboration from Vush, this best-selling vibrator that was created in collaboration with reality TV legend, Abbie Chatfield, this tool of self-love blew users away.
Waterproof, powerful and designed with all erogenous zones in mind, this is the toy for everyone.
Chloe Fisher x Prene
Aussie model and entrepreneur Chloe Fisher (who also happens to be the wife of DJ FISHER) collaborated with bag brand Prene on a line of bags that combine style and function.
When the line first dropped the collection sold out in just minutes, but has since come back in to stock and been a fast favourite.
Previously the brand also collaborated with Bec Judd on another set of bags and totes for the everyday woman.
Cult hair brand Mermade collaborated with it-girl and WAG Bec Judd on an edit of the model’s favourite hair products to achieve her signature blow out style.
The brand has found huge success with their affordable and adorable baby pink products, with celebrities like Hailey Bieber, Khloe Kardashian and Sofia Grainge Richie shouting their praise for the products.
Kayla Itsines x P.E Nation
P.E Nation collaborated with ab queen Kayla Itsines on their second drop of their activewear collaboration that is designed to go with you from the gym to your everyday.
Described as “studio meets streets” this limited edition collaboration includes functional yet stylish pieces that move with you.
In collaboration with Australian label Showpo, superstar Domenica curated a carefully pulled edit of statement pieces that encapsulate her risk-taking spirit.
With bold colours, sequins and risqué silhouette’s this is the perfect party collection to make heads turn.
Not only has she conquered the footwear and accessory world, Rozalia’s luxury loungewear collaboration with Atoir is another collection to watch.
If you’re wanting to splurge out a bit and invest in some high quality lounge ready basics, this collection includes classic tracksuit pants and pullovers, but also elevated basics and statement coats and corsets.
This is the collaboration for the fashion girls. Style icon Nadia Fairfax collaborated with dopamine inducing LMS to create a disco-ready collection of flats, heels and platforms that are too cute to pass up.
With bold shapes and silhouettes and eye-catching patterns and colour combos, these are those wardrobe additions that will have people asking “where did you get those shoes!?”.
LEAD IMAGE: Billini / Vush / Prene