The streaming service is now allowing users to update their icons with their favourite characters from Netflix shows and movies.
So whether Queer Eye's Antoni is your soul mate or you see yourself as Claire Underwood from House of Cards, there's a new icon for you.
If you can't choose between your favourite shows and characters, you're still covered with the icons that have been available for the past five years given a makeover (see below).
The update comes five years after Netflix first introduced profiles, giving users the ability to personalise the streaming service to their likes.
It also makes it easier for Netflix to showcase suggestions for TV shows and movies you will probably want to watch.
The new profile icons will be rolling out on the website, mobile, and TV devices over the next few weeks.