Wearing a fitted cherry red top and light red eyeshadow, the 38-year-old seems to be sporting what at this time could just be a wig.
Along with her sisters Khloe and Kylie (who have also had various hair colour changes over the years) Kim is not afraid of experimenting with a bold new hair colour. Kim has previously dyed her hair pink and also different shades of platinum blonde which seems to be a reoccurring hair trend for the beauty mogul.
It was only a few days ago that Kim posted this video with her dark hair still intact with Khloe's BFF Malika Haqq singing along to a song with the words "here’s a little advice for you, find your own man" obviously directed at Jordyn Woods as the pair then turn to eachother for a cheeky giggle.
Either way Kimmy, we think the red looks HAWT.