Most of them post daily outfit shots, blog about the latest products and holiday destinations. Their posts are an outlet for people to gain inspiration from, as well as educate others. They are becoming points of references for brands, as well as paving the way for new mums by teaching them that having a child doesn't have to change your sense of style.
While we are sure it would be hard to look stylish, run a business and have a family, we do think they're sending a really positive message - being a mum doesn’t mean you have to stop caring about yourself - you can still have a strong style presence.
Here are some of the mums we love to follow on Instagram:
Rozalia Russian, mum-of-two and a brand ambassador for a variety of fashion and lifestyle brands:
Kate Waterhouse, fashion and lifestyle journalist who has two beautiful girls:
Marcia Leone from Not So Mumsy:
Canna Campbell from Sugar Mamma TV, who educates people about all things finance:
Tips on always looking your best:
-Planning ahead is keen, always plan your outfit the night before
-Good quality basics will help elevate your look without you having to try too hard
-Have a few go-to outfits when you don't have time to plan one
-Invest in good quality loungewear/ gym wear if you are running around and need to be comfortable
-Dress for your bodyshape NOT for a trend
-Grooming goes a long way, a fresh blow dry and a manicure works wonders