Bella Varelis is many things: An influencer, marketing executive and former Bachelor contestant. She’s also a woman who knows an excellent opportunity when she sees one.
WATCH: Relive Bella and Locky’s romance on The Bachelor
On Monday, the 26-year-old became the latest local star to join Cameo – a platform where fans pay for personalised messages from their favourite celebs.
“So excited to connect with you beautiful humans,” she wrote, announcing the move on her Instagram Stories and sharing a link to the Cameo website.
A video message from Bella – who shot to fame as the runner-up to Irena Srbinobska on Locky Gilbert’s season of the franchise – will set users back $51.99. A DM on social media, on the other hand, is priced at $16.99.
But this is a bargain when you consider what some of her fellow co-stars are spruiking.
Jamie Dornean, 40, (best-known for being Angie Kent’s stage-five clinger) is asking $249.99 for a video message and $25 per DM.
When asked to justify the eye-watering fee, he said: “Well, not going to lie. I have been live on Cameo for less than 24 hours & have taken two $250 requests.”
The platform appears to be a popular choice among Aussie reality TV royalty, with Married At First Sight alumni Michael Goonan and Bachie babe Juliette Herrera also signing up in recent weeks.
“All payments will be donated to Motor Neurone Disease NSW who helped my father in his greatest hour or need. Love you xo,” Juliette wrote on Instagram on Wednesday, adding that she was charging fans $19.99 for a video.
Other notable names who use Cameo? Radio shock jock Kyle Sandilands ($1000 per message,) What About Me singer Shannon Noll ($87 per message) and Packed to the Rafters actor Hugh Sheridan ($50 per message.)
Amid healing her broken heart and fielding fan requests, Bella recently announced she had signed with a top talent agency to further her career.
“Over the moon to finally announce that I’m officially a part of the incredible MAXCONNECTORS family!” she shared with her 109k followers.
“So excited to see what the future holds and stoked to be represented by this beautiful team!”
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