If you’ve been on any fashion blog in the last few years, you’ve definitely come across the Pinterest-worthy summer style and perfectly windswept bangs of Swedish influencer Matilda Djerf.
With over three million followers on Instagram, the 27-year-old has been dubbed the queen of Scandinavian style, with her effortlessly chic aesthetic consisting of her signature oversized blazers, slim-fit maxi skirts, and light-as-air linens.
After dominating countless ‘Matilda Djerf Style’ Instagram accounts and years of, “Where did you get that blazer?!” comments, Matilda finally answered the prayers of her loyal fashion followers – launching her clothing label Djerf Avenue in 2019.
First launching with an eight-piece capsule collection inspired by Matilda’s cool-girl take on workwear, the brand has since expanded to include a wide range of clothing, swimwear, homewares, and beauty, giving fashion-forward fans the chance to recreate some of Matilda’s most viral aesthetic ensembles.
Ready to replicate your favourite Insta-worthy outfit? Keep scrolling to find out where you can get your hands on Djerf Avenue in Australia.
Where to buy Djerf Avenue in Australia
Djerf Avenue
If you can’t get enough of Matilda’s effortlessly chic wardrobe, the entire Djerf Avenue collection is available to shop in Australia exclusively through the Djerf Avenue website.
Aside from her range of perfectly tailored workwear, loungewear, and accessories, Matilda’s Djerf Avenue Beauty range is also available to shop through the Djerf Avenue website.
Djerf Avenue also offers free shipping to Australia on orders over $295, with delivery taking between 2-8 working days.
Frankie’s Bikinis
Just when we thought Matilda Djerf couldn’t be even more of a Euro-summer-style icon, Djerf Avenue launched its first swimwear collaboration with Frankie’s Bikinis in June 2024.
Featuring a capsule collection of pastels, bold summer stripes, and signature airy white linens, the collection is available in a variety of styles from sizes XXS-3XL.
For Aussies hoping to get their hands on the collection, Frankie’s Bikinis offers free shipping to Australia on all orders over $130.
