Advertisement
Home LIFESTYLE Fashion

Score up to 30% off your wardrobe at THE ICONIC’s Birthday Sale

Treat yourself, you deserve it.
Our editors handpick everything we recommend. We may receive revenue for sharing this content or when you shop through our links. Read more here

Calling all fashion lovers! THE ICONIC’s Birthday Sale has *finally* landed, and if you’re looking for a sign to revamp your wardrobe or stock up on some goodies, then consider this that shiny sign.

Advertisement

Not only can you shop a range of style staples from our favourite everyday brands, but you can even score up to 30% off your next designer purchase from brands such as Prada, Versace, and Coach.

Whether you’re prepping for your next European summer or planning to step up your spring wardrobe, now’s the time to snag those fashionable essentials at unbeatable prices. 

Tempted to shop but not sure where to start? Below, we have rounded up our favourite pieces across fashion and beauty to give you a head start, as well as a full list of the best deals. It’s time to go shopping! 

The best sales to shop at THE ICONIC in 2025

Adidas Handball Spezial in Light Blue, White & Gum

01

Adidas Handball Spezial in Light Blue, White & Gum

$136 (usually $170) at THE ICONIC

Okay, we all have at least one pair of Adidas sneakers in our rotation, but scoring a bargain on this exclusive blue Spezial colourway is a must-have.

Featuring contrast accents and a rounded toe with suede detail, these stylish sneakers deliver style and comfort in one. With classic lace-up design and signature 3-Stripes detailing, they’re perfect for pairing with everything from your favourite jeans to a summer dress.

Whether you’re cruising through the weekend or just hanging with friends, these sneakers are your go-to for iconic, off-duty style.

Key features:

  • Available US sizes 3.5-13.5
  • Genuine suede leather upper
  • Rounded toe
  • Low-top design
  • Lace-up front
  • Brown textured rubber outsole for superior traction
Versace sunglasses on an orange background

02

Versace 0VE4481 Sunglasses

$214.20 (usually $357) at THE ICONIC

Celebs can’t get enough of Versace sunglasses, and if you want to steal their style, you’ll be happy to know that the iconic Versace 0VE4481 sunglasses have savings of over $100 during the sale.

These architectural rectangle frames are a true cool-girl frame, designed to elevate your style with a perfect mix of glamour and edge. Crafted from high-quality polyamide, they feature non-polarised standard lenses and a fixed nose bridge for a sleek, comfortable fit.

Key features:

  • Rectangle frame
  • Moulded pads
  • Polyamide standard lens; non-polar
  • Lens Bridge: 1.7cm
  • Lens Height: 3.41cm
  • Temple Length: 13.5cm

You might also like: The top 10 jeans from The Iconic you need in your wardrobe

03

COTTON ON Relaxed Denim Shorts

$12 (usually $49.99) at THE ICONIC

It’s safe to say that the jorts trend is here to stay, and the Relaxed Denim Shorts from COTTON ON are at the top of our sale wishlist for the next European escape.

Made from 100% cotton, these mid-length, mid-rise shorts are available in six different washes with various accents, including frayed hems, cargo-style pockets, and classic silhouettes, making them a versatile base for any warm-weather outfit.

Key features:

  • Available AU size 6-24
  • 100% cotton fabrication
  • Mid-rise
  • Belt loops to the waist
  • Front and back pockets
  • Button and fly closure
Bond-Eye Swimwear Maxam One Piece Eco

04

Bond-Eye Swimwear Maxam One Piece Eco

$126 (usually $180) at THE ICONIC

When it comes to swimwear, you can’t go wrong with a classic black one-piece, and the Bond-Eye Swimwear Maxam One Piece Eco is a great option for those on the hunt for a silhouette that never goes out of style.

Featuring wide, stretchy shoulder straps, this swimsuit stretches with you and combines style with comfort.

Key features:

  • Stretch swim weave
  • Extra-low scoop back
  • Twin needle finish
  • Adjustable coverage

Best sellers from THE ICONIC that are on sale

Advertisement
Alias Mae Paris Sandals

05

Alias Mae Paris Sandals

$79.98 (usually $199.95) at THE ICONIC

A classic sandal is a must-have in any wardrobe, and the Alias Mae Paris Sandals are a great way to add some extra style points to your staple footwear.

Featuring a 100% leather upper and padded straps, these slip-on sandals were built to last.

Key features:

  • Available EU size 36-42
  • Leather upper
  • Smooth leather upper
  • Chunky 3cm sole
Minima Esenciales Clementine Sheer Skirt Maxi Dress

06

Minima Esenciales Clementine Sheer Skirt Maxi Dress

$54 (usually $260) at THE ICONIC

Elevate your summer wardrobe with the Clementine Sheer Skirt Maxi Dress from Minima Esenciales.

This lightweight maxi dress features a flowing, sheer design and a drop waist style for the perfect airy, throw-on summer style. Featuring a subtle floral pattern, this fully lined dress keeps it light and breezy with a square neckline and spaghetti straps.

Key features:

  • Available AU size 6-16
  • Fabrication: 85% Lyocell, 15% Polyester
  • Square neckline
  • Maxi length
  • Drop waist

More highlights from the sale

Related stories


Advertisement
Advertisement