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Irina Shayk predicted this year’s chicest winter trend months ago

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Images: Getty
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Last winter, Irina Shayk stepped out with something we never thought we’d see: a Jellycat bag.

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The Smudge Rabbit Tote Bag, which retails for approximately $155 at Jellycat, contrasted brilliantly with her monochromatic outfit, and it’s something we expect to see trending this winter.

The fuzzy accessory is the perfect – albeit unexpected – winter staple that is both chic and cosy, with even more styles to shop online.

From bear backpacks to peach shoulder bags, Jellycat has a wide range of bags and purses that we are simply obsessed with.

Irina Shayk Jellycat bag
Image: Getty
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The Jellycat bag

This tote bag that Irina carries is so spacious that it can fit your books, snacks, and everyday essentials.

Smudge Rabbit Tote Bag
approx. $155

The brand is well-known for its adorable plushies, which have created a cult following among those who want to build their collections.

And if winter has you down, Jellycat’s newest collection wants to transport you back to summer with sun-loving Amuseables.

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There’s Amuseables Sun ‘Roller Skating’ spinning along the boardwalk, Bartholomew Bear Seafarer getting ready to sail, Pinchsnap Crab splashing in the sea and many more.

See some of our favourites below.

New arrivals from Jellycat

Bartholomew Bear Seafarer Outfit
approx. $122

Amuseables Sun ‘Roller Skates’
approx. $90

Pinchsnap Crab
approx. $90

Keli Pelican
approx. $122

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What’s so popular about Jellycat?

If you’ve never owned a Jellycat, you might be curious as to what the big deal is.

Well, the incredibly cute designs make it worth collecting, which then becomes a hobby in itself. And thus, an obsession begins.

Do they sell Jellycats in Australia?

Yes, Jellycats are now stocked at David Jones, making it easy for Australians to get their hands on them.

Why trust WHO Shopping?

WHO has been covering celebrity culture, red carpet moments and entertainment news for decades. Our shopping team works alongside our entertainment editors to identify the exact products behind the looks everyone’s talking about, from awards season glam to off-duty essentials.

We regularly consult stylists, makeup artists, trainers and industry insiders to verify product details and understand why these items perform under real-world conditions. When we recommend something, it’s because it’s genuinely relevant to the moment, not just trending.

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