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Netflix's 'Bird Box' unexpectedly smashes records

Wow! - by Alexia Fernandez
  • 31 Dec 2018
Netflix's 'Bird Box' unexpectedly smashes records
Getty

Sandra Bullock‘s new film Bird Box is taking over people’s watchlists.

The post-apocalyptic film stars Bullock, 54, as a woman named Malorie who, along with her two children, comes face to face with an entity that takes the form of people’s worst fears. To reach safety, Malorie and her kids must escape the evil that chases them — and complete the trip blindfolded.

Viewers spent their holidays on the edge of their couches, if the numbers Netflix has released are anything to go by. The streaming giant — which famously never releases viewership data — tweeted the film was watched by over 45 million accounts in the first seven days following its release.

“Took off my blindfold this morning to discover that 45,037,125 Netflix accounts have already watched Bird Box — best first 7 days ever for a Netflix film!” the tweet read.

Netflix Film on Twitter
mssarahcatharinepaulson View Profile
283.3k likes - View Post on Instagram
This is pretty sweet news... @birdboxmovie @susannebier @netflix grateful to the inimitable Sandy B for asking me to be part of it. ❤️

Plenty of audiences agree, including Reese Witherspoon who tweeted on Friday, “Guys, is #BirdBox the scariest movie this year? I vote YES.

Reese Witherspoon on Twitter

The film has captured the imagination of viewers who shared their thoughts (and fears) on Twitter over the holiday.

“I hate bird box because it made me feel like I was actually in the movie and it was TERRIFYING,” one Twitter user wrote. Another added, “#BirdBox is honestly terrifying. Apocalyptic movies freak me out,” along with a sobbing emoji.

The film has captured the imagination of viewers who shared their thoughts (and fears) on Twitter over the holiday.

“I hate bird box because it made me feel like I was actually in the movie and it was TERRIFYING,” one Twitter user wrote. Another added, “#BirdBox is honestly terrifying. Apocalyptic movies freak me out,” along with a sobbing emoji.

k. on Twitter
Princess♡Gabbrielle on Twitter

Also driving much of the chatter around the movie are the relationships at its center, namely Bullock’s character’s with her kids and the chemistry she shared with Paulson, 44. (They previously starred in Ocean’s 8 together.)

“They are a bit like sisters. Like between takes, they were talking one time and I was like, ‘Hey girls, I’m actually trying to direct you!’ ” the director Susanne Bier told PEOPLE in an exclusive first look at the film in October. “It was hugely important that there be a sense of humor in it, that it wasn’t gonna be a just entirely dark, scary film.”

Bullock’s commitment to the role is also palpable when watching.

“Sandy had a consultant who is someone who teaches people who have recently become blind, and helped her understand how to navigate a world where you can’t see,” Bier added. “She was really blindfolded. She’s such a dedicated and fearless actress that she was really blindfolded. It helped her tremendously.”

Bullock told PEOPLE that the horror aspect of the movie was especially challenging for her because she “[hates] being scared” and that it was physically exhausting at times.

“I didn’t want it to look like somebody that had the experience,” she said of learning how to canoe — her character had never rowed a boat before. “I was really tired every day.”

sandrabullockco View Profile
63k likes - View Post on Instagram
Bird Box Premiere ✖️ #sandrabullock #birdbox

Acting with kids also affected the dynamic on set, Bullock revealed.

“People always tell you don’t work with children and animals, and that’s because no one’s going to be looking at you when you have children and animals onscreen,” the mother of two mused. “That’s going to be the case with this because these two kids are heart-breakingly beautiful and good.”

Bird Box is now streaming on Netflix.

This articile originally appeared in PEOPLE. 

  • Entertainment
  • Netflix
Alexia Fernandez
Writer for our sister site, PEOPLE online.

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