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Kendall Jenner and Gigi Hadid can’t get enough of these Aussie swimwear brands

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If there’s one thing Aussies do best, it’s making the most of summer—soaking up the sun (safely), lounging by the beach, and spending endless hours in our stunning waters.

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It’s no surprise, then, that Australians have truly mastered the art of swimwear.

Australian swimwear brands have proved their expertise with many labels going on to become international summertime sensations, making fast fans of celebrities like Kendall Jenner, Bella Hadid and Rosie Huntington-Whitely—to name a few. 

Whether you’re searching for barely-there bikinis or sleek, minimalist one-pieces, there’s no shortage of brands to peruse to find your perfect swimsuit.

We’re taking a look at some of our favourite local labels that scream summer and have endless options to choose from. No matter what you call them, bathers, swimmers or togs, this list has them all. 

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The best Australian swimwear brands

Gigi Hadid wearing Seafolly in 2015.

01

Seafolly

Seafolly has been a staple in the swimwear realm since the mid-70s, and with their effortless ability to create stylish, flattering and high-quality products, it’s no wonder the brand is still one of the country’s leaders. 

With bikinis and one-pieces, cover-ups and accessories, there are endless options to suit all styles, budgets and occasions in one easy-to-shop-from spot. 

Luna Triangle Bikini Top
$130

Luna High Cut Bikini Bottom
$100

Anastasia Karanikolaou wearing Monday Swimwear in 2025.

02

Monday Swimwear

Founded by model Natasha Oakley and business partner Devin Brugman, Monday Swimwear offers timeless styles that suit all body types and will last throughout seasons. 

They’re simple, minimalist and flattering to ensure you get your wear, and you can find sizes up to an E/F cup, which is a major score. 

Palma Top
$110


Palma Bottom
$100

Dixie D’Amelio wearing Bydee in 2025.

03

Bydee

Hailing from Sydney, Bydee was born from a simple market brand and has transformed into an international sensation. Think feminine silhouettes in bold patterns and prints.

With inspiration from our Aussie shores to the founder’s Mediterranean roots, these are the perfect swimsuits to add to your suitcase on your next adventure. 

Barcelona Top
$159


Prague Bottom
$119

Sammmy Robinson, Cartia Mallan and Ashton Wood wearing Glassons in 2019.

04

Glassons

Shop adorable and affordable swimwear with Glassons’ huge range of trendy pieces that don’t break the bank. 

You can find ultra-cheeky bottoms and flattering one-pieces in a huge selection of colourways and patterns, as well as new collections and styles that add some edge to your swimwear collection. 

Statement Hardware Halter Triangle Bikini Top
$24.99


Statement Hardware Thong Bikini Bottom
$24.99

Elle Ferguson wearing Zulu & Zephyr in 2025.

05

Zulu & Zephyr

Founded in Bondi, Sydney, Zulu & Zephyr is a luxury swim and resort wear brand that creates effortlessly stunning designs that feel elegant and sophisticated. 

This is the brand to turn to if you are after something truly high-quality as their fabrics, stitching and fit are all carefully curated to come together as a real piece of luxury. 

Waffle One Piece
$230


Summer Floral One Piece
$230

Sabina Socol wearing SIR. in 2024.

06

SIR.

We all know SIR. has some stunning prints and designs, which are also translated into their swimwear.

Natural fibres are at the core of SIR., with the brand focusing on using consciously sourced materials with low environmental impacts.

Leilana Bandeau Top
$140


Leilana Swim Short
$160

Kendall Jenner wearing Peony in 2019.

07

Peony

Known for their signature prints, Peony is a swimwear and resortwear brand which are all designed in Australia by the sea.

Made from the highest sustainability standards, all swimwear fabrics are made from recycled content with exclusive textile prints, which all begin as hand sketches.

Everlasting Ruched Balconette
$160

Staple Pant
$110

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