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Get Street Smart: 15 Best Streetwear Brands Of All Time

Ready to take it to the streets? Gear up with our list of the top 15 best streetwear brands ever! - by Rhys McKay
  • 03 Dec 2019
Get Street Smart: 15 Best Streetwear Brands Of All Time

If you’re feeling the hype, it’s time to shop for some streetwear clothing!

Streetwear’s global success thrives on community, collaboration, and a love for fashion. The clothes we wear tell the world about who we are, so why not dress your best? Let’s get into some of the best urban brands of all time.

RELATED: The fair trade clothing brands that are equal parts stylish and ethical

The 15 Best Streetwear Brands

Whether you’re an old school fan or a modern-day hypebeast, there’s no doubt that streetwear has dominated men’s clothing. Need proof? Check out our list of the most influential streetwear brands of all time!

1. Supreme

This NYC brand stays true to its name, reigning supreme over everyone else! For a brand known for its popular boxed logo, Supreme thinks out-of-the-box with their marketing moves, limited-edition apparel, and quirky merch.

supremenewyork View Profile
251.6k likes - View Post on Instagram
Supreme®/The North Face®. 03/28/2019

Why it’s legit: Supreme has gained the respect of huge names in fashion, collaborating with Nike, North Face, Louis Vuitton, and a long list of other successful brands.

Price range: AUD$200 TO AUD$600

Shop now: Underrated Melbourne & Farfetch

2. Nike

Nike has influenced the world of sports, Hip Hop, and fashion. They’ve had some of the biggest stars and athletes rocking their gear! Over time, they branched out into activewear, caps, and accessories for men and women.

nike View Profile
662.1k likes - View Post on Instagram
Brilliance collides. Introducing the new NJR x JORDAN collaboration, the first performance football collection to feature the Jumpman. @neymarjr @nikefootball @jumpman23

Why it’s legit: Your OOTDs aren’t complete without a pair kicks from the best in the sneaker game! If you’re thinking of buying their shoes and merch, “Just Do It”.

Price range: AUD$30 to AUD$280

Shop now: Nike AU & The Iconic 

3. Yeezy

Kanye West merged his passion for Hip Hop and fashion with his own streetwear brand: Yeezy. His line is futuristic but retro with lots of designer pieces. Whether you like him or not, Ye is one of the best style icons and musicians of our time.

yeezymafia View Profile
79.1k likes - View Post on Instagram
Instagram post by YEEZY MAFIA * Sep 10, 2019 at 4:38pm UTC

Why it’s legit: Yeezy breathed new life into sneaker culture. In a radio interview, Kanye expressed his issues while working with Nike. This pushed him to collaborate with Adidas to make his line of Yeezy sneakers.

Price range: AUD$200 to AUD$1000

Shop now: Yeezy Supply, Fight Club & Adidas

4. Adidas

The German footwear brand has left its mark on the world with its three-stripe logo! When Adi Dassler went solo, he surpassed his brother’s brand Puma by remaining relevant and versatile over the years.

adidas View Profile
89.6k likes - View Post on Instagram
Create in every color. The adizero Afterburner 3.0 Dipped Collection.

Why it’s legit: Adidas made all the right moves, working with legendary musicians like Kanye West and Pharrell Williams to keep things fresh. You may have heard about the sneakers in Run DMC’s classic ‘My Adidas’ song!

Price range: AUD$40 to AUD$250

Shop now: Adidas Australia & The Iconic

5.  Polo Ralph Lauren

Ralph Lauren’s Polo line was a major hit in the streets, with rappers and Hip Hop dancers wearing the colourful designs during performances and photoshoots.

poloralphlauren View Profile
12.8k likes - View Post on Instagram
The Indigo Stadium Tear-Away Pant and Denim Jacket become icons as part of the new capsule. See the Indigo Stadium Special Capsule via link in bio or by downloading #ThePoloApp (US Only) #PoloRalphLauren #PoloStadium

Why it’s legit: Back in the late 80s, a group called the Lo Lifes sparked the trend of wearing Polo everywhere they went. Not long after, Raekwon of the Wu Tang Clan was seen in Ralph Lauren hoodies and an oversized Polo jacket!

Price range: AUD$150 to AUD$600

Shop now: David Jones & The Iconic

6. Stüssy

Shawn Stussy was a surfboard shaper who began signing each of them with his name. His signature became the brand’s memorable logo when he partnered up with a friend to make vintage-style shirts. 

stussy View Profile
15.6k likes - View Post on Instagram
Stüssy Spring 2017 Lookbook

Why it’s legit: The tees received a cult following among surfers, skaters and Hip Hop heads alike! Now they make loads of caps, shorts, jeans, and accessories.

Price range: AUD$80 to AUD$200

Shop now: Stussy Australia & Shop Style

7. Champion

The champion of sportswear is owned by the same company behind Hanes. Following in their footsteps, the 100-year-old brand offers a variety of cheap, high quality apparel.

champion View Profile
67.9k likes - View Post on Instagram
Red, white, & blue. New American Classics tees, just in. #ChampionUSA (Tap to shop) . . . #SummerStyle #StreetWear #Fashion

Why it’s legit: Champion’s clothes have a subtle appeal with great material. Their activewear, joggers, hoodies, and sweatshirts made them one of the coolest brands around.

Price range: AUD$30 to AUD$150

Shop now: Champion AU & Challenger AU

8. Reebok

In case you didn’t know, Adidas acquired Reebok in 2005. The brand expanded from its origins of sports footwear and geared up to make them more street-friendly.

reebok View Profile
50.7k likes - View Post on Instagram
Make your presence known. | @iamcardib in the Meet You There collection. Tap to shop.

Why it’s legit: They used celebrity endorsements and collaborations to level up their image. Jay Z was the first musician to get a Reebok sponsorship, then they worked with 50 Cent to make his G-Unit shoe line.

Price range: AUD$15 to AUD$200

Shop now: Reebok AU & Rebel Sport

9. Tommy Hilfiger

If you think this brand is just for preppy American fashion, think again! They offer a wide variety of options so you can rock Tommy from head to toe, including caps, tops, bottoms, and shoes.

tommyhilfiger View Profile
144k likes - View Post on Instagram
Heat up your fall essentials with #TommyXLewis outerwear, featuring warm beige and burgundy and classic checks🔥 #TOMMYNOW

Why it’s legit: Celebrities have been wearing the brand for decades, including Destiny’s Child, Snoop Dogg, and Sean Puffy Combs!

Price range: AUD$30 to AUD$500

Shop now: Tommy Hilfiger AU & The Iconic

10. HUF

There’s a counterculture touch to HUF’s printed designs – that’s because founder Keith Hufnagel was an 80s skate kid in New York. The brand also became famous for its weed print socks and tees!

hufworldwide View Profile
26k likes - View Post on Instagram
Fall layers. The complete Fall 19 Women's collection is now available at HUF stores and online. Link in bio. #hufwomens #huffall19 #hufworldwide

Why it’s legit: Their clothing is true to their passion for skateboarding with a slogan that says: “Made by skateboarders, for skateboarders”.

Price range: AUD$20 to AUD$130

Shop now: HUF worldwide & Challenger

11. The Hundreds

Bobby and Ben were two friends that wanted to start a brand based on Cali culture. Their shirts, caps, crewnecks, and jackets are full of fun cartoon characters, including their iconic bomb logo.

thehundreds View Profile
1,231 likes - View Post on Instagram
Bundle up, The Hundreds Winter Collection drops tonight at 9 PM PST and Midnight EST

Why it’s legit: The Hundreds became one of the most popular brands in California, catering to the skaters, surfers, and artists. Though the brand has matured its style, it remains beloved among young and old collectors all over the world!

Price range: AUD$40 to AUD$100

Shop now: The Hundreds online shop

12. Undefeated

Undefeated is sneaker store known for their high-profile collabs and edgy apparel. They prove that classics can always be updated to fit current tastes.

undefeatedinc View Profile
5,361 likes - View Post on Instagram
UNDEFEATED Fall '19 Drop 3 Tees // Available Friday 9/27 exclusively at All Undefeated Chapter Stores and Undefeated.com

Why it’s legit: Undefeated is a stockist for many different brands, but it also has an impressive list of collaborations with Nike, Adidas, Puma, Vans, and BAPE!

Price range: AUD$50 to AUD$180

Shop now: Undefeated online

13. Human Made

Nigo came out with his new Japanese streetwear brand Human Made. The throwback designs are easy on the eyes, providing the perfect balance between simplicity and playfulness.

pharrell View Profile
110k likes - View Post on Instagram
Joined forces with my good friend and creative genius @Nigo to create a collection inspired by the heart ❤️ The Human Race x Human Made Collection >> OCTOBER 5

Why it’s legit: The mastermind behind BAPE made a comeback! Nigo reunited with Pharrell to collaborate on their Human Made x Human Nature collection in partnership with Adidas Originals.

Price range: AUD$100 to AUD$500

Shop now: End Clothing & Laced

14. Off-White

Virgil Abloh is the creative genius behind the luxury brand. His signature style of using words in quotation marks are present on sneakers, clothing, and merchandise.

off____white View Profile
35.7k likes - View Post on Instagram
fw19 men's Off-White™ collection now available at @_sotf_

Why it’s legit: Off-White is conceptual and innovative, collaborating with legendary brand: Jimmy Choo, Nike, Vans, Levi’s, Timberland, and Dr Martens.

Price range: AUD$100 to AUD$1000

Shop now: End Clothing & Matches Fashion

15. Palace

Founded by Levent Tanju, Palace went from being sold in local London skate shops to becoming their own big brand. The clothes and skateboards scream ‘90s skate culture’, labelled with their ‘Tri-Ferg Logo’.

palaceskateboards View Profile
64.7k likes - View Post on Instagram
♻️ * WINTER 2019 * LINK IN BIO☝🏼 * LAUNCHING IN-STORE AND ONLINE ‪* FRIDAY OCTOBER 4TH‬ ‪* 11:00am BST 11:00am EDT 8:00AM PDT‬ * IN-STORE AND ONLINE IN JAPAN ‪* SATURDAY OCTOBER 5TH 11:00am JST‬ 📸 @lettyschmiterlow

Why it’s legit: The brand was recognised worldwide within just a few years of launching. This helped them get collabs with Reebok and Adidas. They continue to sell their skate gear, hats, apparel, and merch at stores and pop-up shops.

Price range: AUD$150 to AUD$500

Shop now: Palace web store & FarFetch

Dress To Express

To wrap it all up, streetwear brands give us the chance to make a bold statement with our style. Whoever you are and whatever you do, there’s bound to be a perfect streetwear outfit for you!

RELATED: The Iconic now sells kids and babies clothes

Rhys McKay

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