Sydney Sweeney’s latest headline-grabbing moment isn’t about a jaw-dropping red carpet look or controversial ad campaign – it’s about a late-night stunt.
And not just any stunt, but one involving the iconic Hollywood Sign that may have crossed legal lines.
According to footage obtained by TMZ, the actress and producer was filmed climbing one of the giant letters at night while stringing multiple bras across the sign.
But what was this stunt promoting? And more importantly, why could this have huge legal repercussions?
Why did Sydney Sweeney climb the Hollywood Sign?
Sources told TMZ that the stunt was part of a promotional video for the launch of Sweeney’s new lingerie brand, which is reportedly backed by high-profile investors, including Jeff Bezos.
The well-funded project has already attracted attention, but the Hollywood Sign appearance may now be attracting scrutiny for less glamorous reasons.
Did Sydney Sweeney get permission to climb the Hollywood Sign?
Here’s where things get complicated.
Sweeney’s production team reportedly obtained a permit from FilmLA, which allows filming in certain areas around Los Angeles.
However, that permit did not grant permission to physically climb, touch, or alter the Hollywood Sign itself.
The Hollywood Sign is owned and protected by the Hollywood Chamber of Commerce, which owns the sign.
In an email obtained by TMZ, the Chamber warns Sweeney’s production company that filming or using the sign in any promotional material would require prior approval from them… which they didn’t have.
A spokesperson for the Chamber reportedly confirmed to the outlet that no permission was given for the stunt “as is required.”
What legal consequences could Sydney Sweeney face?
Sweeney and her team could potentially face legal issues, including criminal trespass or vandalism, depending on how authorities choose to interpret the incident.
While the bras were removed after the shoot, reports claim that four or five were left behind, raising further questions about whether the sign was fully restored to its original condition.
As of now, it remains unclear whether the Hollywood Chamber of Commerce plans to file a police report.
What are fans saying about Sydney Sweeney’s stunt?
After news of the stunt spread, countless fans took to social media to share their reactions, with some offering sharp criticism of her actions.
One user took to X to write: “Sydney Sweeney deserves to lose her career! Anyone else would’ve been arrested for all these stunts.”
Another added: “She had someone record it. It’s giving she got permission and wants attention.”
A third user took to TikTok and asked: “How’s that vandalism?? Just take them [bras] off the sign??”
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