A new season is the perfect excuse to hit refresh.
Book that haircut, declutter your wardrobe, wash your sheets – but most importantly, it’s time to update your makeup routine.
Now we know what you’re thinking: spring makeup has traditionally been synonymous with soft florals and pastel overload. Cute, yes, but hardly groundbreaking.
This season however, the beauty gods have spoken and the 2025 trends are rewriting the rules. Think: bold purples, no makeup makeup, and – dare we say it – fluffy brows.

Intrigued? Below, we unpack how you can transition your current makeup routine now that the weather has (finally!) warmed up a little.
What is spring makeup?
Much like our clothes, spring makeup reflects a shedding of heavy layers and embracing the spike in temperature.
As a cardinal rule, our makeup should adapt to how our skin changes – from the dryness of cooler months to the humidity and sweat that can affect how makeup sits throughout the day.
Gabrielle Singh is the founder of Iyvos Skincare who says that choosing lightweight products is key.

“Spring’s humidity can be both helpful and tricky,” Gabrielle says.
“It stops your skin from drying out, but it can also make acne-prone skin flare up. If you’re breakout-prone, stick to lightweight, non-comedogenic products so you’re not clogging your pores.”
By keeping your product selection light and hydrating you can allow your makeup to reflect what lives at the colourful beating heart of spring makeup: freshness, radiance, and a natural glow that enhances your skin from the inside out.
What is the true spring makeup colour palette?
It probably won’t come as a surprise that the true spring makeup palette reflects the colours blooming in nature.

From soft peaches to warm pinks, and all of the tangerines, golden beiges, and sunlit corals in between, spring shades capture the warmth and brightness of the season.
Of course, bringing these colours to life is part play, and part careful product selection.
This might look like swapping your winter blush of deep reds and dusty tones for creamy apricot, or trading a cool-toned berry lipstick for a lively coral or warm rose shade.
In essence it’s about avoiding cool or muted tones and springing into a warm, somnolent glow.
What makeup is trending right now in 2025?
Pops of purple
If there is any product that’s having its moment in the sun right now, it’s the humble blush.
Interestingly, this season, spring trends are shifting away from traditional pinks and toward purple or mauve hues.
Simply add to your eyes or lips; or if you’re in the mood, both!
Lip stains
Made popular by celebrities like Billie Eilish, spring lip stains boast a low-maintenance, highly pigmented formula.
That means more time for spring frolicking and less time spent reapplying.
No makeup makeup
If you thought the no-makeup trend would fade once the sun came out, we’re here to confirm that it’s here to stay.
As a strong starting base, we recommend a lightweight, breathable foundation formula that allows for all day coverage.
Fluffy brows
When it comes to choosing a defining brow look for spring, there really isn’t a right or wrong.
Seriously, thin brows are making a comeback just as much as thick, fluffy ones.
Either way, you’ll need a quality product to keep your eyebrows in place.