Move over Erewhon smoothies and avocado toast, there’s a new celebrity treat in town, and it’s got everyone from Dua Lipa to Bella Hadid hooked.
Yes, you’ve guessed it- it’s matcha. With #matcha racking up over 3.5M videos on TikTok, it’s safe to say that this green phenomenon is here to stay.
The VIP favourite which is usually consumed in a latte or tea, is now available in Krispy Kreme… in doughnut form, yum!
Matcha Doughnuts and Strawberry Matcha Doughnuts are available to purchase individually for $4.80 each or in one dozen ($34.95) or two dozens ($49.95).
You can even get the Matcha Combo which includes a Matcha Beverage and a 4 Pack of Matcha Doughnuts for $20.35.
Whether you’re a matcha fanatic or just have a sweet-tooth, these green circles of joy are the culinary crossover you didn’t know you needed.
What makes these Krispy Kreme doughnuts so irresistible?
Krispy Kreme to its classic melt-in-your-mouth doughnut and gave it a stylish twist with vibrant, velvety matcha.
I mean, can you imagine the taste of that earthy Japanese tea mixed with the sweetness of the classic Krispy Kreme doughnut.
It’s not too bold, not too sugary, as Goldilocks once said: “It’s just right.”
The Strawberry Matcha Doughnut is filled with sweet strawberry filling, with a matcha-flavoured coating, topped with a drizzle of white icing and sour raspberry sprinkles.
The Matcha Doughnut is Krispy Kreme’s iconic Original Glazed doughnut dipped in smooth and matcha-flavoured icing.
What is matcha?
Matcha is a finely ground, vibrant green powder made from the Camellia Sinensis tea leaves.
The tea is traditionally used in Japanese tea ceremonies where the powder is whisked with hot water.
What are the benefits of matcha?
Benefits of matcha include high levels of antioxidants that fight cell damage, slow-burning caffeine for calm energy, and ability to aid focus.
Does matcha have caffeine?
Yes, matcha does have caffeine– but not as much as coffee.
While coffee offers a stronger caffeine kick, matcha’s combination of caffeine and L-theanine promotes better cognitive function, and potential benefits for heart health, metabolism, and gut health.
How to enjoy the Matcha Krispy Kreme doughnut like a VIP?
- Pair it with a matcha latte like the Kardashians
- Take an aesthetic picture to post on your socials
- Don’t share with friends… you deserve it all!
Where can you get them?
Available for a limited time at Krispy Kreme stores nationwide, these matcha doughnuts are the treat of the moment.
You can also order online depending on your local branch.
So go on, treat yourself like you would your favourite celeb!
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