Alix Earle is one of TikTok’s freshest faces. Rising to fame due to her carefree nature and candid GRWM (get ready with me) videos, the Miami-based social media starlet has quickly risen up the influencer ranks.
WATCH: Alix Earle NYC GRWM. Article continues after video.
Her makeup, fashion, and lifestyle content acts as the embodiment of her candid ‘party girl’ persona- which holds a clean balance between relatable and aspirational. She’s the rich big sister everyone wants, and the famous social personality everyone wants to be.
Related: Alix Earle’s favourite products that haven’t sold out yet.
Often videoing and uploading her everyday makeup routine, the 22-year-old is responsible for the sell-out success of Drunk Elephant’s D-Bronzi and Maybelline’s Fit Me Concealer. Read on to discover the exact products she uses so you too can emulate her glowy bronze look.
Charlotte Tilbury Magic Cream Moisturiser, $90
Renowned for its complexion-enhancing properties and glow-inducing ability, Alix uses Magic Cream as a base for her makeup application.
Drunk Elephant D-Bronzi Anti-Pollution Sunshine Drops, $54
D-Bronzi is a sold-out success world-wide! Mixing a few drops with her Magic Cream, Alix uses the concoction religiously. Enriched with omega-rich oils and antioxidants, the shimmery bronze liquid adds a ‘healthy’ look to the skin.
Georgio Armani Luminous Silk Foundation, $105 at Adore Beauty
Giorgio Armani’s cult classic Luminous Silk is a weightless, buildable formula. Created by makeup icon Pat McGrath, the product delivers a lustrous finish.
Tarte Cosmetics The Buffer Foundation Brush, $51 at Sephora
Tarte’s dense buffer brush makes for a quick and easy foundation application! Alix uses this makeup tool on daily basis, and by the looks of it, it smooths out base products flawlessly.
Rare Beauty Positive Light Under Eye Brightener, $42 at Sephora
As one of the newest additions to Rare Beauty’s line, Alix has quickly adopted this product into her GRWM’s. Worn alone or layered under concealer, the brightening product has an instant visible effect.
Nars Radiant Creamy Concealer, $46
Ah, the Radiant Creamy Concealer. Beloved by so many. And for Miss Earle, this is no different!
WATCH: Alix Earle’s Birthday GRWM. Article continues after video.
Maybelline Fit Me Concealer in 60, $15.95 at Adore Beauty
Alix uses Maybelline’s classic concealer as a cream contour shade. Applying a few dots around her face, once blended in, the product gives a natural, sculpted look.
Rare Beauty Soft Pinch Liquid Blush in Hope, $39 at Sephora
Selena Gomez’ liquid blush is a favourite of many! In a dusky pink shade, Hope gives Alix a ‘naturally flushed’ look.
Huda Beauty Easy Bake Powder in Pound Cake, $52 at Sephora
Using a triangle-shaped powder puff to apply the product, the young influencer sets her makeup under her eyes, on the sides of her nose, and on her chin. Leaving the powder to bake for a few seconds, she then dusts it away for a brightening and long-lasting effect.
Chantecaille Waterproof Brow Definer, $59
This wax formula brow definer is a luxe option for long-lasting brows.
Benefit 24-Hr Brow Setter, $45 at Sephora
For a laminated, fluffy brow look, the Benefit 24-Hr Brow Setter is for you!
NYX White Mechanical Eye Pencil, $18.99 at Amazon
As one of her signature steps, Alix applies NYX’s retractable eye liner to her waterline, giving the eyes a ‘wide awake’ look. The product has, since, become a huge favourite amongst her fans.
Benefit Roller Lash, $44 at Adore Beauty
After curling her lashes right at the root, Alix applies the Benefit Roller Lash mascara as her first lash step.
WATCH: Alix Earle’s long lash routine. Article continues after video.
Too Faced Better Than Sex Waterproof Mascara, $42
Following up with Too Faced’s Waterproof Mascara, the lashes are set in place for the whole day. Flutter away!
Freck Faux Freckle Pen, $28.25 at Beauty Bay
Fake freckles have never been easier with Freck! While this little tube will set you back $28.25 for a mere 1.35ml, the effect it leaves is unmatched.
Charlotte Tilbury Lip Cheat in Savage Rose, $34
Charlotte Tilbury’s iconic Lip Cheat pencil is one part of the equation for Alix’s plump pout.
Tarte Maracuja Juicy Lip, $34 at Sephora
Following up with a glossy balm, often the Tarte Maracuja Juicy Lip, the look is complete!
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