If you’ve been living under a rock and missed Netflix’s hit show, Wednesday, you may recognise some of the show’s vampy makeup looks trawling their way across your social feed.
While the early 00’s reintroduced gothic hair and makeup into our general consciousness, the side swept emo bang has since been replaced by curtain bangs (thank you, retrospect). And in 2022, we’ve seen our beloved Addams Family daughter transition from slicked-back schoolgirl plaits to modern, windswept braids framed by ever-so-trendy wispy bangs.
WATCH: Jenna Ortega’s Wednesday transformation. Article continues after video.
Her look is completed with a sheer plum lip, light smokey eyes and a natural dusting of freckles- who knew this mysterious and spooky Addams could also be a trendsetter?!
While the show continues to dominate the streaming scene, the accompanying makeup and styling looks are also increasing in popularity.
And, thanks to beauty journalist and TikToker, Cat Quinn, we now know the exact makeup products Wednesday’s Hair and Makeup Designer, Tara McDonald, uses!
Smoky Eye
The centrepiece of Wednesday’s soft goth makeup look has to be her subtle smoky eyes. Offsetting the traditional thickly rimmed liner style primarily donned in gothic makeup styles, Wednesday brings a light, youthful touch to the look with these very products:
Mac ‘Script’ Eye Shadow, $30 at Mac Cosmetics
To our upset, Mac’s ‘Script’ is not stocked in Australia! We’ve done the detective work for you, however, and found your closest shade, ‘Swiss Chocolate’. In a similar matte, reddish brown, the transition shade is applied on the bottom lash line and in the crease of the eye.
WATCH: Wednesday’s smoky eye look revealed. Article continues after video.
Mac ‘Carbon’ Eye Shadow, $30 at Mac Cosmetics
Wednesday’s on-set makeup artist, Nirvana Jalalvand, softly lines Jenna Ortega’s eyes with Mac’s true black shade, ‘Carbon’.
Mac ‘Illuminaughty’ Dazzleshadow Extreme, $36 at Mac Cosmetics
While makeup designer Tara McDonald commands the use of Mac shade ‘Glitch in the Matrix’, their ‘Illuminaughty’ Dazzleshadow Extreme is an identical Australian alternative. The shimmery black shade is mixed with ‘Carbon’ to smudge on the top lash line.
Vampy Lip
Mac ‘Nightmoth’ Lip Pencil, $32 at Mac Cosmetics
Wednesday’s upscaled vampy lip has been the talk of the town- and we don’t just mean Jericho. Mac’s Lip Pencil in ‘Nightmoth’ has sold out across the globe, with waitlists already piling up for its restock. The dark plum shade is applied to the hand and mixed with a clear balm, which is then dabbed across the lips for that touch of Wednesday darkness.
WATCH: Wednesday’s lip product revealed. Article continues after video.
Modern Braids
Wednesday’s twin plaits have received a contemporary makeover in Tim Burton’s latest Addams reimagination.
Tara McDonald modernised the well-known hairstyle by incorporating actress Jenna Ortega’s pre-existing curtain bangs. Wet down with a spray bottle, the hair and makeup designer applied a serum and blow dried the edgy fringe with a round brush. She finished off the look with a matte paste for texture and hold.
Aveda Light Elements Smoothing Fluid, $46 at Adore Beauty
Eleven Australia Matte Texture Styling Paste, $26.95 at Adore Beauty
Natural Base
WATCH: Jenna Ortega’s base makeup. Article continues after video.
To accentuate Jenna’s naturally freckled skin, a sheer skin tint was applied in a pale shade to achieve an ‘undead’ look.
To carve out her cheekbones, the on-set makeup artist used a combination of two Mac shades:
Mac Sculpting Powder Pro Palette in ‘Sculpt’, $37 at Mac Cosmetics
Mac Studio Fix Sculpt and Shade Contour Palette Medium Dark, $81 at Mac Cosmetics
In the shade ‘Shadowy’ Ortega’s cheekbones were further defined to emphasise the ‘sunken in’ look.
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